New location wanted: Guest lecture by Rothbaum Consulting Engineers

2025/07/10

“We are looking for a new location.” Easier said than done. Choosing a (new) location is one of the most strategically important decisions a company makes – with far-reaching consequences for costs, supply chains, accessibility and employees. But what makes a location attractive? What alternatives are there? How do you make an informed choice?

Philipp Kappus, Head of Production at Rothbaum Consulting Engineers, discussed precisely this question with our students as part of the “Management of value creation networks” course, providing exciting insights into the practical side of the business:

  • Location identification as a multidimensional optimization problem
  • Criteria catalogs and decision methods
  • Current challenges in production and logistics planning

These insights perfectly complemented the topics from the lecture and made them tangible for the students through practical examples.

Many thanks to Philipp Kappus for his practical and inspiring presentation – and a big thank you to our students for their enthusiastic participation. We look forward to the next opportunity to exchange ideas!