Seminar “Internationales Management – Successful Management of International Companies”
In the winter term 2012/2013 the business administration seminar covered the management of international companies. In the seminar papers the students dealt with various aspects of international management with a focus on German small- and medium-sized enterprises for machine and plant manufacturing. During the seminar the analysis of potential markets, the organizational requirements for the various forms of market cultivation, product design and the presentation of the product at fairs were discussed. The challenge in managing international teams and employee delegation as well as the need for intercultural competence were discussed as well. The seminar was organized in collaboration with the Association of German Engineering Federation (VDMA).
You will find an article on the website of the VDMA here: Article VDMA
SKF GmbH: Mr. Bastian Mattlener (HR Marketing), Mr. Peter Scharnberger , Mr. Thomas Helfrich , Mr. Ingo Wellmann and Mr. Jean-Philippe Clauvelin
MULTIVAC Sepp Haggenmüller GmbH & Co. KG: Mr. Hans-Joachim Boekstegers (Chairman of the Board), Mrs. Rebecca Foth (Assistant to the Executive Director) and Mr Frank Gabriel (Executive Assistant)
ESTA Apparatebau GmbH & Co. KG: Dr. Peter Kulitz (Managing Partner), Mr Jürgen Gast (Board Member, Sales & Marketing Manager) and Mr. Philip Raunitschke (Member of the Executive Board, Head of Operations/Administration & Finance )
Participants: 32 students